ICU Day = Credit Unions Building a Better World Posted by AVCU on 11:04 AM

CUNA has announced two components of its 2011 International Credit Union (ICU) Day campaign: a “Credit Unions Build a Better World” statement stuffer and drive-up envelope, designed to help credit unions differentiate themselves from their competitors.

The 2011 ICU Day campaign ties into the United Nations General Assembly declaration of 2012 as the International Year of the Cooperative, which carries the theme “Cooperative Enterprises Build a Better World.”

The ICU day statement stuffer (#30023-PRO) highlights social contributions from credit unions around the nation as well as the cooperative aspect of credit unions. This year’s stuffer also comes in electronic formats (#300223E). For one price, credit unions receive both the digital version, which flips from front to back, and a standard PDF.

The ICU Day drive-up envelope (#30024-PRO) incorporates credit unions’ cooperative aspect by emphasizing that credit unions put people’s needs and goals before anything else to help create a better world.

Customize both products by adding a call to action, a logo, and contact information. The new stuffer and envelope are just two of the many offerings available through CUNA’s ICU Day campaign that can be found here. CUNA’s ICU Day materials feature a full line of supplies, including decorations, print promotions, gifts and apparel for members, staff, and boards. The site also includes links to free ICU Day graphics and coloring pages. Credit unions can order online or call (888) 238-1360. Orders made by September 16 will save up to 10% on all ICU Day materials.