25% Of Americans Would Like To Bank With Amazon, Apple, Or Google

on 3:36 PM

And almost 3/4 of younger people would bank with a non-bank company if they could. Those findings are according to a survey from Accenture, who found that 39% of 18 - 34 year-olds would consider switching to a bank-less branch, while 71% of people in the U.S. and Canada view their banking relationship as a transaction, which Accenture defines as “simple transactions like paying bills, checking account statements, etc.” Square and PayPal, payment companies with an obvious connection to finance, were listed as the most favored non-traditional bank options, but technology behemoths like Apple, Google, and Amazon did get over 25% support.

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