Podcast: Speak Your Members' Language

on 1:06 PM

Mia Perez, Chief Administrative Office of Louisiana FCU, offers guidance in how to effectively communicate with member in print, social media, and more.  Scrap acronyms in favor of clear, simple terms exemplified by words such as bank, borrow, and invest, and aspirational pathways such as “I’d like to buy a car or lower my payment.”

Listen to CUNA's podcast interview below, and click on the other podcast for more great interviews.

0 comments: