"Stop the Data Breaches" MAP Campaign Launched Posted by Association of Vermont Credit Unions on 12:20 PM

Earlier this week CUNA launched its latest Member Activation Program (MAP) campaign, “Stop the Data Breaches,” focused on educating and activating members to call on members of Congress to enact data breach legislation.

A free, members-only Stop the Data Breaches webinar will be held on Tuesday, July 31 at 3 p.m. (ET).

MAP is a program designed for credit unions to get members engaged in credit union advocacy. Participating credit unions receive customizable content geared around a particular campaign.  The credit union delivers it to members, and members discover ways to play a role in the future of their credit union.

Credit unions that sign up for the MAP data breaches campaign have access to sample long- and short-form email templates for use in communicating with members. The templates can be customized to match credit unions’ existing marketing materials and format.

Members will be directed to the consumer-facing Stop the Data Breaches website, which provides resources about data breaches, information on how to protect members, the latest data breach news and a way to write an e-mail and/or tweet to members of Congress.

Credit unions can also use CUNA’s newly launched MAP community to ask questions, get feedback and share results and resources with credit unions around the country.